Toys! The one word that fills joy in the hearts of children and parents alike.. toys and more toys. Reflections of our own childhood take us back to the simple, wooden toys we played with – toy horses on wheels pulled by strings, a doll that opened and closed her eyes when she was laid down, steel kitchen utensil sets where we cooked elaborate meals in our mind. In our children we get to relive those days of being lost in the beautiful world of toys. And kids today have so much choice when it comes to toys. A somewhat new term that is heard often today is Open Ended Toys. And most parents are scrambling to get them… Just what are these and why should you buy more of these toys?